If you are a Royal Enfield loyalist and also loves to buy product online then its good news for you as Royal Enfield has partnered with e-commerce major Flipkart to sell its branded gears and accessories online.
“Till now our gear range was available in India in most of our dealerships, Royal Enfield’s online store and also through exclusive gear stores in New Delhi, Mumbai, Bangalore, Chandigarh, Amritsar and Pune,” Samrat Som, Head–Gear Business, Royal Enfield said.
This is for the first time Royal Enfield has partnered with a third-party for sale of its accessories. While for many it may not be something new as earlier, as RE used to sell within its own authorised retail network and website already. However, Flipkart excels in quality online shopping experience and their large customer base. Together with niche following of Royal Enfield and Flipkart’s expertise in online shopping ventures, we are definitely going to see a new round of waves RE accessories and gear demands.
I think it will not only help Rider’s to make smart choices, it will also help RE to assess their position in Riding gears and accessories because it will be listed among lacs of other products of various brands on Flipkart. Further the e-commerce platform is gradually scaling up business in automobile segment before starting a full fledge sale of two-wheelers and four-wheelers.
And, if everything goes smooth, you may also expect to see some good offers on Flipkart for Royal Enfield as this shopping giant is known to give you jaw-dropping deals on branded products. Lets hope for good , meanwhile enjoy your riding with even greater style and yes, “Gears“.